Code No: 13436

Price: $59.95

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Availability: Available to Special Order

Author: Magee, David

Published: 2003

Binding: Hardcover

No. Pages: 240

Dimensions: 16 x 24

Illustrations: 8 pages of glossy colour photographs

Description: In 1999, Nissan was a dying company that had made a loss in seven of the previous eight years. Renault took a large financial stake in Nissan and appointed Carlos Ghosn to head the Japanese manufacturer. This book tells how he completely turned around the business practices of Nissan, breaking with age-old traditions and slashing staff in his three-year Nissan Revival Plan. His immediate success in returning Nissan to profit, and record profit at that, is described in this book. Learn about Carlos Ghosn, his secrets for success and discover practical insights into new solutions for business.

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