Zoom: The Global Race to Fuel the Car of the Future
Code No: 20414
Price: $29.95
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Availability: Stock Line
Author: Carson, Iain & Vaitheeswaran, Vijay V.
Published: 2008
Binding: Softcover
No. Pages: 336
Dimensions: 13 x 20
Illustrations: None
Description: If oil is a problem, it seems that cars might be the solution. Working on innovative, environmental technologies and entirely new business models, the car industry could be launching society`s greatest leap forward for a hundred years.
Zoom shows how some oil executives are fearlessly exploring new energy sources and designs. Carson and Vaitheeswaran examine the alliances that are being formed to end our addiction to oil in both the West and the growing markets of China, India and Russia, as well as what Toyota and the Prius can teach us, economically and ecologically. Zoom also introduces the Thomas Edison of the twenty-first century, a legendary inventor whose revolutionary work with hydrogen-powered vehicles on a pure water loop is already having a positive impact on the environment and the marketplace.
Zoom shows how some oil executives are fearlessly exploring new energy sources and designs. Carson and Vaitheeswaran examine the alliances that are being formed to end our addiction to oil in both the West and the growing markets of China, India and Russia, as well as what Toyota and the Prius can teach us, economically and ecologically. Zoom also introduces the Thomas Edison of the twenty-first century, a legendary inventor whose revolutionary work with hydrogen-powered vehicles on a pure water loop is already having a positive impact on the environment and the marketplace.
